The Story
Where It Started
I’ve spent most of my life inside performance environments. Sports teams, different Sales roles, learning departments and outdoor activity teams. What they all had in common wasn’t only ambition and talent. It was this: The success of the team depended on how well we worked together.
That insight laid the foundation for what is now SM1THS Decelopment.
The Turning Point
In 2020, I read Coaching for Performance by Sir John Whitmore. Something clicked. The idea that performance isnt forced, its unlocked, reshaped how I saw performance, teams and leadership.
Two years later, I was leading an Early Careers function within an engineering organisation, supporting Learning and Development team and designing effective pathways for growth.
I formalised my coaching foundations with BPP University. But I knew my focus was teams.
That led me to train with CRR UK in Organisation Relationship Systems Coaching (ORSC), developing the capability to work with team systems and dynamics, not just individuals.
Alongside this, I trained as a Lumina practitioner, adding personality insight to my systemic lens allows me to work fluidly across individuals, teams, and the wider structures that shape how people perform together.
What SM1THS Development Does
SM1THS Development exists to help teams and leaders perform at their best, not by demanding more, but by creating the conditions where they can operate closer to their potential.
When those conditions are right, performance improves. So does well-being. And ultimately, so does the organisation’s bottom line.
Our work is practical and grounded in real business challenges. We focus on the issues that actually matter — alignment, expectations, team dynamics, and the systems that shape behaviour.
Every engagement is tailored to your real-world context. Expectations are clear. Outcomes are defined. Impact is measured.
The goal is simple:
Stronger Teams. Better Leaders. Lasting Impact.
While much of my work is with teams and leaders, I also create immersive one-to-one experiences designed to help individuals reset, reflect, and move forward with clarity.